Hope is our beloved dog, family member, and lead brand ambassador since our founding. He is known for the "Where Hope Resides" article series first published in 2010, documenting his daily bike rides through town with Grandpa on their old fashioned red bicycle, with Grandpa's big shiny black motorcycle helmet with eagle decals. 
He is the namesake of the upcoming "Where Hope Resides" book and film adaptations, the "Gotta Have Hope" webcomic, and the "Hope's Heroes" animated cartoon.